FREQUENTLY ASKED QUESTIONS

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Here you’ll find questions we’re often asked by founders and partners considering joining HighMark. They provide a brief overview of who we are, how we work, and what kind of companies we acquire. If you don’t find what you’re looking for, please contact us — we’re happy to continue the conversation.

Here you find questions we have already answered before. These provide a brief overview of who HighMark Software is, how we do business, and what types of companies we acquire.


Feel free to contact us if you have any other questions. We are happy to answer all of them.

Who is HighMark Software?

We are a European group that acquires and scales AI-native SaaS companies. Our companies remain independent but benefit from shared experience, group credibility, and a long-term partner focused on sustainable growth.

What does HighMark Software do

We acquire majority stakes in profitable, founder-led AI-native SaaS companies and help them scale faster while maintaining autonomy. We provide strategic support, best-practice sharing, and access to a trusted network of peers.

Where is HighMark based?

HighMark is headquartered in Amstelveen, the Netherlands, and active across the Netherlands and Belgium.

Who owns HighMark?

HighMark is owned by its founders and long-term investors committed to building a sustainable European software group.

What kind of companies do you acquire?

Profitable, product-driven AI-native vertical SaaS companies with €2–10 million in recurring revenue and strong growth (typically 35–100 %). We focus on businesses that automate complex workflows and are deeply embedded in customer processes.

Why AI-native software?

AI-native companies go beyond adding AI features — they use intelligence to replace manual work with automated outcomes. These products scale faster, deepen customer stickiness, and redefine what software can achieve in their industries.

Will HighMark offer opportunities for career growth for my employees?

We strongly believe that a strong talent pool is necessary to build a great business. As such, we nurture a culture of learning and provide professional development opportunities for all levels of the organization. The holding company also provides HR services (including recruitment) to all subsidiaries.

Will my company be merged into another business?

No. Each company within HighMark operates under its own brand and leadership. Integration happens only when it adds clear, mutual value.

Why would I sell now instead of raising another VC round?

Many AI-native founders reach profitability but need scale, credibility, or liquidity to go further. HighMark offers a hybrid path — you de-risk personally while keeping ownership and access to capital, peers, and enterprise credibility that VCs can’t always provide.

How does HighMark keep founders motivated after acquisition?

Founders retain significant ownership and continue leading their company. Long-term incentives and shared growth across the group ensure founders benefit directly from collective success.

How much autonomy will my company have post-acquisition?

You stay in control of daily operations and strategic decisions. HighMark acts as a partner — offering expertise, capital, and a peer network when needed, never imposing group-wide mandates.

What happens after acquisition?

You continue to lead your company as part of a larger ecosystem of founders. We help where our experience can accelerate growth — from talent to go-to-market — while you focus on product, customers, and innovation.

How does HighMark ensure continuity for customers?

Each acquired company remains responsible for its customer relationships and SLAs. Group-wide standards for security, privacy, and governance provide additional assurance to enterprise clients.

How long does the acquisition process take?

Our process is structured and transparent. From first conversation to signing, it typically takes around 45 days, depending on company size and scope.

What support do founders receive after joining?

Founders gain access to a peer network of fellow CEOs, functional summits for teams, and optional support in finance, HR, and M&A. The goal: share what works, remove barriers, and let each company scale faster.

How do you value a company?

We value recurring, predictable revenue streams and customer loyalty. Stability and scalability — not short-term growth spikes — determine value and fit.

Do you require add-on acquisitions?

No. We never force inorganic growth. For founders who wish to pursue add-ons, we provide M&A expertise and funding support, but always at their initiative.

We acquire and support profitable AI-native software companies led by exceptional founders in vertical markets.

We acquire and support profitable AI-native software companies led by exceptional founders in vertical markets.

We acquire and support profitable AI-native software companies led by exceptional founders in vertical markets.